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Adidas Sells Their Own Smartwatch: The Micoach

Adidas is now selling their $400 Micoach smartwatch which provides performance data while running, and it acts as a coach. Its specifications and features include 4 GB of storage available for the playback of music while training, a 1.45″ full-colour TFT LCD touch screen, a stainless steel bezel, heart rate sensor, speed and distance measurement, and more which is listed on their website (linked below).

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Like most other smartwatches, the Micoach is square, which some people slam smartwatches for, however, execution is everything. Square watches can be attractive too. The Micoach Smart Run watch has a relatively tasteful appearance that would match the rest of your black or white sports gear (the watch comes in both black and white) nicely.

If Adidas did a model photoshoot with the Micoach to show how good it could look with sports gear, that could make it even more appealing to prospective customers.

Source: Adidas.

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