The National Football League (NFL) has released a mobile app for Android, iOS, and Windows smartphones that enables Super Bowl attendees at the stadium to see various camera angles, to zoom in, pause, replay, and more benefits which only people watching from home would have.
We now live in a world where we can watch the Super Bowl on 50″ HD TVs. In the comfort of our own homes, we can make quick trips to the bathroom, outside to water plants, to the kitchen for a snack. There are so many perks that i’ll list them. We can enjoy:
- Air conditioning.
- High quality, realistic sound from any speakers we desire (as long as we can afford them).
- Good Internet connectivity via our Wi-Fi networks (if any).
- Access to power outlets to recharge our phones.
- I know I mentioned kitchen access already, but we can buy our own food and store as much of it as we please nearby.
- You have the option to invite only close friends and family over to watch with you, or you can throw an enormous Super Bowl party.
Could the NFL’s Super Bowl app be a response to the great competition that TVs provide to the stadium? I think so. It only works at the stadium.
‘If you download the app from home and you’re not at the stadium, it won’t work,’ Michelle McKenna-Doyle, the chief information officer for the NFL, told Mashable. ‘It’s based on several other apps already being used by football clubs at their home stadiums and is a part of a larger effort by the league to incorporate technology into the fan experience and other parts of the game.’
Technology is evolving everywhere, and if stadiums don’t keep up with it, they are going to start losing visitors. A smartphone screen (even if it is full HD) won’t be able to provide the view that a 50″ TV can, but it is a step in the right direction. There is a saying that goes ‘the customer is always right’. My interpretation of this is: You must keep the customer interested by giving them what they want.
Over the next few years, the NFL will implement new technology and hopefully overcome challenges they face with wireless headset technology teams use to enhance security and reliability. Instant reply and the use of tablets on the field are also budding technological enhancements that help coaches to monitor stats. They have already started using Microsoft Surface tablets to monitor stats in real time.
‘We’re not doing technology for technology’s sake; we want things that either enhance the fan’s experience or helps keep it the best professional sport to watch,’ McKenna-Doyle said. ‘We picked up the pace with technology in the last year or so and we will continue to do so.’
Why Not Just Limit What Is Viewable On TV To Encourage A Greater Turnout?
From a viewers’ perspective, this sounds very unpleasant, as not everyone wants to travel to see the event. It probably isn’t appealing to the Super Bowl organizers either because so many people watch the Super Bowl on tv, and most viewers still wouldn’t travel to the stadium.
The 2015 Super Bowl will be held at the University of Phoenix Stadium in Glendale, Arizona on February 1.
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Image obtained with thanks from djanimal on Flickr.